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business-strategy

Truth About Negotiations, The: A Review and Summary of the Book by Leigh L. Thompson

Truth About Negotiations, The: A Review and Summary of the Book by Leigh L. Thompson

Probe the art and science of negotiation with practical insights, clear strategies, and relatable anecdotes. Enjoy an engaging read that balances academic rigor with conversational ease.

Marketing Research: A Review and Summary of the Book by Naresh K. Malhotra

Marketing Research: A Review and Summary of the Book by Naresh K. Malhotra

Traverse a comprehensive guide to marketing research with practical applications, real-world examples, and contemporary topics. Ideal for students and professionals seeking clarity and precision.

An Absence of Competition: A Review and Summary of the Book by Neil Longley

An Absence of Competition: A Review and Summary of the Book by Neil Longley

Probe the economic and strategic factors behind sports leagues' dominance with insightful analysis, real-world examples, and future trends in this engaging and accessible book.

Crossing the Chasm: A Review and Summary of the Book by Geoffrey A. Moore

Crossing the Chasm: A Review and Summary of the Book by Geoffrey A. Moore

Explore a forward-thinking approach to marketing high-tech products, focusing on bridging gaps, building loyal communities, and developing sustainable growth strategies with real-world examples.

When They Say No: A Review and Summary of the Book by Richard Fenton

When They Say No: A Review and Summary of the Book by Richard Fenton

Investigate a refreshing dive into the psychology of rejection and learn practical, insightful techniques to turn "no" into growth opportunities. Perfect for anyone facing frequent rejection.

StoryTelling with Charts - The Full Story: A Review and Summary of the Book by Sam Schreim

StoryTelling with Charts - The Full Story: A Review and Summary of the Book by Sam Schreim

Delve into transforming complex data into compelling narratives with a structured approach to visual storytelling, practical insights, and step-by-step instructions for effective communication.

Art of M&A: A Review and Summary of the Book by Alexandra Reed Lajoux

Art of M&A: A Review and Summary of the Book by Alexandra Reed Lajoux

Navigate the complexities of mergers and acquisitions with this comprehensive guide, offering practical insights, real-world examples, and a focus on both technical and human elements.