Be Data Literate: A Review and Summary of the Book by Jordan Morrow
Journey through essential data literacy skills with real-world examples, practical insights, and critical thinking to enhance decision-making in a data-driven world.
Erica Thompson
Customer Science: A Review and Summary of the Book by Alexander Chernev
Examine how complex behavioral science concepts are transformed into engaging narratives with real-world examples and practical insights on customer experience.
Brand Positioning Workbook: A Review and Summary of the Book by Ulli Appelbaum
Investigate a practical guide to brand positioning with actionable steps, real-world examples, and a logical structure for easy implementation and understanding.
Forever Transaction: A Review and Summary of the Book by Robbie Kellman Baxter
Navigate the practical guide to building a resonating subscription model with real-world examples, actionable strategies, and insights into long-term customer relationships.
Media Handbook: A Review and Summary of the Book by Helen Katz
Discover practical advice and insights on advertising with a structured, engaging approach. Perfect for both seasoned professionals and newcomers.
Legal Environment of Business: A Review and Summary of the Book by Sean Melvin
Probe how complex legal concepts are simplified with relatable examples, ethical decision-making insights, and engaging case studies in business law.
Managerial Communication: A Review and Summary of the Book by Jennifer R. Veltsos
Probe the nuances of workplace interactions, from nonverbal cues to crisis handling and digital communication strategies, for refined managerial skills.